Details of the competition is the highest level of competition. Consumers in a wide variety of similar products on the market are more likely to choose products that are more beautiful, detailed and industrial. Product details of the design is reflected in two aspects: the design of the external embodiment and design of the internal embodiment. The design of the external refers to the intuitive understanding of the product itself, that is, the product's function. Intrinsic expression refers to the product derivative of the hidden content, involving design psychology, human-computer relationship, human factors and other aspects of the embodiment. The details of the design of industrial product design is mainly to meet the consumer's deep psychological needs of the texture.